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Anthem, Inc. Medicaid Territory Marketing Manager in Iselin, New Jersey


SHIFT: Day Job

SCHEDULE: Full-time

Your Talent. Our Vision. At Anthem, Inc., it’s a powerful combination, and the foundation upon which we’re creating greater access to care for our members, greater value for our customers, and greater health for our communities. Join us and together we will drive the future of health care.

This is an exceptional opportunity to do innovative work that means more to you and those we serve at one of America's leading health benefits companies and a Fortune Top 50 Company.

The Medicaid Territory Marketing Manager is responsible for developing and executing community relations and sales / marketing strategies in large Medicaid Health Plans. This role will provide leadership and direction to field-based representatives. Primary duties to include but are not limited to:

  • Train and develop CR Reps for state regulatory requirements/deliverables

  • Initiate and lead projects in response to organizational needs

  • Develop presentations and outreach

  • Develop and execute on marketing and community relations strategy to achieve Medicaid goals

  • Assists in the development of reports providing productivity tracking, and progress summaries of community relations and faith-based initiatives

  • Work cross-functionally within the Health Plan to develop marketing campaigns/strategy

  • Research and evaluate competitive activity

  • Support and ensure strategy execution


Requires a BA/BS degree; 5 years of marketing or similar experience; or any combination of education and experience which would provide an equivalent background. Medicaid marketing experience required. Requires strong oral, written, and interpersonal communication skills, problem-solving skills, facilitation skills, and analytical skills. Experience in Salesforce and proficiency in Excel preferred.

We offer a range of market-competitive total rewards that include merit increases, paid holidays, Paid Time Off, and incentive bonus programs (unless covered by a collective bargaining agreement), medical, dental, vision, short and long term disability benefits, 401(k) +match, stock purchase plan, life insurance, wellness programs and financial education resources, to name a few.

Anthem, Inc. is ranked as one of America’s Most Admired Companies among health insurers by Fortune magazine and has been named a 2019 Best Employers for Diversity by Forbes. To learn more about our company and apply, please visit us at An Equal Opportunity Employer/Disability/Veteran. Anthem promotes the delivery of services in a culturally competent manner and considers cultural competency when evaluating applicants for all Anthem positions.