Anthem, Inc. Staff VP Creative Services in Indianapolis, Indiana
SHIFT: Day Job
We are Anthem, Inc. (NYSE: ANTM), a health care company dedicated to improving lives and making insurance simpler. Through our affiliated companies, Anthem serves more than 106 million people, including more than 42 million within our family of health plans – that’s one in eight Americans!
In our Government Business Division (GBD) marketing organization, we are aligning around consumers. From when they first consider a Medicare or Medicaid product, to joining Anthem, we want to create better connections, build confidence and help them achieve better health. To do that, we focus on developing data-driven strategies, informed by research, and supported by strong creative, measured for its effectiveness.
If you have a passion for a career that impacts individual lives, we want to speak with you about joining our marketing team.
Staff VP Creative Services (Government Business Division) (Official Title: Staff VP Marketing Comm. & Services)
This leader will be responsible for directing a large creative services group and deliver a wide range of outputs from omni-channel communications, to more technical regulatory member materials. This is an amazing opportunity for a forward-looking marketer to help lead the voice and design for a premier healthcare brand, and be responsible for helping to improve the health of millions of people. Primary duties:
• Lead creative services group to achieve business goals.
• Facilitate a collaborative environment that delivers thoughtful, well-executed and effective creative.
• Deliver omni-channel creative solutions that are on-time, on-budget and on-strategy.
• Participate in the development and implementation of common systems and processes across GBD and the enter-prise.
• Develop and implement metrics to report and monitor progress against goals.
• Research and evaluate trends related to creative outputs and effectiveness.
• Develop and recommend department operating budgets; review and revise financial reports, and prepare departmental statistics.
• Collaborate on production and fulfillment of materials.
• Hire, train, coach, counsel and evaluate performance of direct reports.
Location: Indianapolis, IN, Chicago, IL, New York Tri-state area, Woodland Hills/Thousand Oaks, CA, Minneapolis, MN, Louisville, KY
8-10 years of marketing or healthcare experience; or any combination of education and experience, which would provide an equivalent background.
Demonstrated ability in strategic leadership, creative leadership, operational/organizational leadership, while working across the matrix and effectively leading a team.
Experience leading creative studios/creative services team in both agency side and client side preferred.
Experience in a highly regulated industry (e.g., insurance, financial services, pharma, etc.) preferred.
Medicare and/or Medicaid experience a plus.
Excellent analytical, negotiation and presentation abilities.
Excellent managerial and change-management leadership skills.
BA/BS in Marketing, Business Administration or similar field.
Master’s Degree in Fine Arts, Business or Health Care Administration a plus.
We offer a range of market-competitive total rewards that include merit increases, paid holidays, Paid Time Off, and incentive bonus programs (unless covered by a collective bargaining agreement), medical, dental, vision, short and long term disability benefits, 401(k) +match, stock purchase plan, life insurance, wellness programs and financial education resources, to name a few.
Anthem, Inc. is ranked as one of America’s Most Admired Companies among health insurers by Fortune magazine and has been named a 2019 Best Employers for Diversity by Forbes. To learn more about our company and apply, please visit us at careers.antheminc.com. An Equal Opportunity Employer/Disability/Veteran. Anthem promotes the delivery of services in a culturally competent manner and considers cultural competency when evaluating applicants for all Anthem positions.