Anthem, Inc. Staff VP and Local Market Product Lead in Anaheim, California
SHIFT: Day Job
We are Anthem, Inc. (NYSE: ANTM), a health care company dedicated to improving lives and making insurance simpler. Through our affiliated companies, Anthem serves more than 106 million people, in-cluding more than 42 million within our family of health plans – that’s one in eight Americans!
Your Talent. Our Vision. At Anthem, Inc., it’s a powerful combination, and the foundation upon which we’re creating greater access to care for our members, greater value for our customers, and greater health for our communities. Join us and together we will drive the future of health care. At Anthem, we are focusing on building a brighter future where health care is affordable, accessible, personalized, and un-complicated. This is an exceptional opportunity to do innovative work that means more to you and those we serve at one of America's leading health care companies and a Fortune Top 50 Company.
Staff VP and Local Market Product Lead (Commercial Business Segment)
Role Mission Drive local market products and segments strategy, by ensuring local market strategy are aligned and reflective of local market insights and spearheading innovation, in coordination with Regional President and State Plan Presidents
Role Duties and Responsibilities Responsible for leading a team developing product strategies across all commercial segments. Primary duties may include, but are not limited to:
Develop competitive local market strategy across products and segments and serve as the single point of accountability at the local plan level across the product lifecycle.
Provide insights to the local markets from the Products and Segments organization.
Communicate local market insights to Products and Segments organization. Pressure test strategies with Products and Segment leadership as appropriate to ensure differentiation in local mar-kets.
Connect DBG and IngenioRx strategy with local markets.
Ensure ongoing performance management of local market strategies through crafting of key KPIs and development of appropriate tracking methods (e.g., performance dashboards).
Use performance management metrics to understand existing performance gaps and develop appropriate interventions.
Proactively identify and pursue innovative models to lead the local market compared to competitors.
Frames and answers key design questions across products, markets, and segments to improve Anthem’s value proposition in the market.
Hires, trains, coaches and evaluates performance of direct reports.
(Official Title: Staff VP Product Strategy) 2 Openings : East Region Market Lead (Atlanta, GA) and West Region Market Lead (any Anthem office in California)
Requires a BA/BS; 10+ years of experience in product strategy methodology, design and use of market research to inform strategy, or any combination of education and experience providing an equivalent background. MBA or MHA preferred.
10+ years of progressive sales and marketing experience for commercial segments in health insurance.
Demonstrated experience in leading the design and execution of commercial strategies for one or multiple segments.
Experience managing the performance and operations of multiple segments and investment/initiatives.
Demonstrated track record of creating top line growth by developing marketing strategies for various businesses and products.
Deep understanding of market trends and developments in commercial segments (Individual, Small Group, and Large Group).
Knowledge of commercial customers and customer needs in the segments.
Strong understanding of market-leading practices, competitive intelligence, and cutting-edge innovation in the market.
Strong network of key industry players (e.g., top tier brokerages and consultancies).
Ability to fluidly navigate matrixed organization
Ability to deliver on margin commitments
Excellent sales and negotiation skills
Excellent product management skills
Excellent people development skills
We offer a range of market-competitive total rewards that include merit increases, paid holidays, Paid Time Off, and incentive bonus programs (unless covered by a collective bargaining agreement), medical, dental, vision, short and long term disability benefits, 401(k) +match, stock purchase plan, life insurance, wellness programs and financial education resources, to name a few.
Anthem, Inc. is ranked as one of America’s Most Admired Companies among health insurers by Fortune magazine and has been named a 2019 Best Employers for Diversity by Forbes. To learn more about our company and apply, please visit us at careers.antheminc.com. An Equal Opportunity Employer/Disability/Veteran. Anthem promotes the delivery of services in a culturally competent manner and considers cultural competency when evaluating applicants for all Anthem positions.